Video, online marketing, teaching: Nie Normaal Digitaal
Oct. 18, 2020
I love talking to the camera and teaching what I know to the world, so I started a YouTube channel where I record my thoughts and ideas on various topics including technology for small businesses, productivity etc. It’s a great way to practice videography skills and I enjoy the entire process of planning, filming and repurposing for various mediums like Instagram, YouTube and a podcast.
As I do this next to my full-time job and other activities, I’m focused on efficiency and speed of delivery. The goal is to get the largest amount of valuable content from a short amount of time spent producing.
These methods are very useful in modern social media marketing: new content quickly disappears from your followers and customers, so being able to produce a large volume of content keeps your brand top-of-mind.